How To Leverage SEO + Paid Ads for Lead Generation

By Rachel Karl
Founder and CEO of the social media marketing agency, Suite 4

Date: Wednesday, September 27, 2017
Check-in and Breakfast: 7:30–8:00am
Speaker: 8:00–9:00am

Location:
George Fox University—Canyon Commons
1400 E. North St. (NEW LOCATION)

Please register online (form below) or
RSVP to 503-538-2014 or patty@chehalemvalley.org

Search engine optimization (SEO) has been the buzzword of inbound lead generation for the past few years. SEO enables you to reach relevant leads and guide them to your Website. However, it is a mistake to focus your efforts on just SEO. SEO is unable to be the only lead generating strategy, it must work in concert with other techniques, like Paid Search, to create sales and build a business.

On the flip side, many small business owners get trapped into the lead generation cycle and fail to build bridges to convert those leads into sales. In this workshop, you’ll learn how to use the powerful combo of paid search and SEO to gain your visitors’ trust and convince them to purchase a service or product from you.